Why is this resource free?

Why is this resource free?2019-01-22T18:28:27+00:00


Companies are dying.

Companies supporting the majority of Americans are dying faster than ever.1 The average lifespan of a company on the S&P 500 is 15 years. In 1920, it was 67 years.


Companies are failing to invest in growth.

Rather than investing in their future, companies are spending profits on buybacks & dividends.2 The rate of stock buybacks and dividends are higher than they have ever been.


Tech giants are pulling away.

Meanwhile, tech giants are pouring their earnings back into the consumer.3 Companies like Amazon, are putting near 100% of their profits back into their business. They’re building moats that, if not challenged soon, will extend far into the future.


International Competition is Heating Up.

Take China, for example. Chinese tech companies have access to a local population of 1.3 billion compared to the US’s 326 million. Combined with strong governmental support, these companies have very strong offerings in the gig economy, AI — you name it. Competition for US companies is becoming much more intense.


The middle class is being hit with the backlash.

If you’re working for a company thinking about short-term gains over future results — your livelihood is in danger. The wealth disparity in the US is increasing.4 For the first time in history, younger generations are worse off than their parents.5 Looking for a way out, people turn to divisive ideologies and finger-pointing.

Thank You for visiting HowDo.com!

I strongly believe that there is no freedom without equal opportunity. The ability to drive product, company and culture innovation at the world’s most innovative companies has changed my life. I want everyone to have the same opportunity.

You could say innovation is my second career. My first was agriculture; raised on my family’s Colorado ranch, I grew up completing chores before school. If I didn’t pick up the manure, it would be there the next day, more of a mess than if I’d done it the first time.

The same is true with innovation: the more your put it off, the harder and messier it gets. By sharing my research, knowledge and experience I hope to empower you to start changing your career and company today!

Best wishes on your innovation journey. This resource was truly designed and intended to empower you to do it yourself. That said, if you need help along the way, please feel free to contact me.