What we do.
See how we help you know what you don’t know.
Use the tools and strategies of the fastest-growing companies to give your company a competitive advantage. We build solutions tailored to your time frame, industry and company culture.
Enable the people within your organization to take control of growth. We train people to take responsibility for innovation no matter their position.
Develop a strategy that wins markets. Whether you’re a first-mover or a laggard, we help you find the right way to enter a market to win the customer and scale.
Tactical advice delivered directly to the teams that need it.
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HowDo is a team of innovation leaders, researchers, designers and writers changing the conversation on growth.
We want to help your company serve your future customer while the rest of your industry sticks to what worked in the past.
To get you started, we’ve created a comprehensive resource on innovation and growth so you can start today. If you want to grow faster, contact us.
About West, CEO & Founder of HowDo
West has experience innovating at:
West Stringfellow spent 20+ years launching products and leading innovation at both corporate giants and startups, holding executive-level innovation and product management roles at Target, PayPal, VISA, Rosetta Stone, GraysOnline and BigCommerce and spending 3 years at Amazon as a Senior Product Manager.
West has substantial skills developing high-performing teams and cultures responsible for business operations, design, engineering, marketing, product management and strategy. He specialize in go-to-market, acceleration or pivot phases of life.
“I build and lead teams who ideate, build, launch and iterate companies, platforms and products with the intent of disrupting industries,” he says.