Accelerate your innovation now
– West Stringfellow, Founder and CEO of HowDo
with free resources I created.
Meet West Stringfellow, an innovation executive with 25+ years driving transformation:
- Pioneered products & platforms at Amazon, PayPal, Rosetta Stone, Target, & Visa
- Led innovation as VP, Innovation at Target & Visa, & as CPO at Rosetta Stone
- Envisioned & created the Techstars + Target startup accelerator
- Honored as Target’s first Entrepreneur in Residence
- Founded & successfully exited his startup
- Inventor of 5 patented technologies
Now, West is creating free resources to accelerate your innovation.

Free Masterclasses & Playbooks at a Glance
Ignite Your Impact with Innovation Insights
0+
Years of Experience
0k+
Hours of Research
0+
Hours of Testing
0k+
Pages of Insights
100% Free to You

Fast-Track Your Growth
- Leverage 25 years of insights from experience and research.
- Gain a competitive edge with tech best practices and leadership skills.
- Nurture and grow your customer base with customer-centric strategies.
- Save time with quick, impactful masterclass modules.
- Learn anytime, anywhere, on all platforms.
Start Your Innovation Journey Today
Featured Masterclasses

CHAPTER 1
3 hrs
Growth Mindset
Customers are the foundation of every business. To ensure you succeed, in this section, you will explore customer-focus versus shareholder-focus.
Start Training
Available asText
Business Evolution with West:
Free Knowledge, Monumental Impact

No Catch, Just My Belief: Knowledge is Power
“I firmly believe our future hinges on sharing knowledge and fostering empowerment. That’s why Business Evolution is free.” – West

Unlock Your Inner Innovator
“I’ve pioneered industries while transforming startups and Fortune 150s. Now, let’s unleash your inner innovator to build sustainable, impactful businesses for monumental change.” – West
