Why we are here

We build technology to amplify human impact.

In 2017, HowDo was founded to empower everyone to innovate. Nearly a decade later, we've helped hundreds of organizations and hundreds of thousands of founders, executives, and builders accelerate their business's growth, savings, and impact.

Why HowDo

Your business's growth and efficiency, powered by trillion-dollar AI experience.

Get the AI playbooks used by the world's most efficient companies, applied directly to your business.

Make AI earn its keep.

We created HowDo to help you deploy AI where it drives clear ROI, built on our experience using technology to generate revenue and cut costs at Fortune 50 scale.

Securely employ AI.

Protect your enterprise using the rigorous standards we developed building retail, payment, and fraud architectures trusted daily with billions of dollars.

Built for your whole team.

Empower your entire team with AI products simple enough for anyone to use instantly, based on our experience deploying systems across dozens of enterprise organizations.

Keep pace with emerging technology.

Accelerate innovation by developing the internal capabilities required to navigate frontier AI, based on our experience guiding teams through every major tech transition from early web to mobile to cloud.

Built and led at Amazon · AWS · PayPal · PwC · Netscape · Target · Visa
What we do

Only a handful of my people actually use AI. How do I get value from my whole team?

We amplify your team's impact.

Getting the most out of AI today means becoming a world-class prompt engineer. We think that is backwards.

Your team should get the benefit without the complication. AI grows revenue and cuts cost when your whole team can use it, not the few who learned the tricks. So this is never about burning tokens. It is about applying AI, and every credible technology, exactly where it has reliably demonstrated ROI. This frees your people to do what humans do best, and lets technology handle the rest.

How do we actually cut costs, grow revenue, and get closer to our customers? Do we need outsiders to figure it out?

Your answers are in your team, customers, processes, and data.

We help you find them.

Where reliable and profitable, we use technology to capture your team's opportunities, so your people spend their time on judgment, creativity, and the relationships only humans can build. That is how we amplify your team's humanity: less time on the repeatable, more time on what makes your company yours.

New models launch every week. How are we supposed to keep up?

We keep up for you.

We embed our knowledge into our platform, which automatically updates and upgrades your prompts, evals, RAG, and other AI IP to adapt to new models and adopt emerging technologies as they evolve.

You integrate your data and your processes once. If you want, we will help you do it. From there, we bring you the intelligence: which new models and capabilities are worth your attention, what they cost, where they fit, and what they put at risk. You adopt what earns its place through one layer, and you skip the rebuild every time the frontier moves. The pace of change becomes your advantage.

How it works

Will you understand my situation, or push a one-size-fits-all program on me?

We meet you where you are and get bespoke from there.

You know your business and your opportunities better than anyone.

We bring proven process, technology, and teams to accelerate what works while minimizing what doesn't. We start by understanding where you are, we tell you honestly whether we can help, and we built our technology to ultimately enable your team to build autonomously.

If I hand you my data and processes, is it safe? Is it still mine?

Your knowledge belongs to your company.

Your data, your process, and your playbook stay with you.

We securely keep good data in and bad data out, and everything done in our system is fully traceable, for every decision that matters, human and AI.

If this works, what does my company look like, and what happens to my people?

We build builders.

Companies around the world are beginning to do their most important work with AI, and the people inside them are getting their time back for the work they are best suited to.

Builders are turning ideas into real solutions in a fraction of the time. Teams once locked out of the best tools are producing work at a standard they could not reach before. Leaders are seeing, for the first time, what AI truly contributes to the business. People who feared being replaced are finding themselves amplified instead. We are building toward a future where everyone who does the work can do their best work with AI, where the knowledge that grows great companies belongs to the people inside them, and where technology makes us more human, not less needed.

Our founders
West Stringfellow, Founder and CEO of HowDo

West Stringfellow

Founder & CEO

Launched Amazon Prime Video and PayPal's first omnichannel wallet, and founded a social commerce platform Target acquired. 5 patents.

Previously

Amazon · PayPal · Rosetta Stone · Visa · Target

Marc Kocher, Founding CTO of HowDo

Marc Kocher

Founding CTO

Built Amazon Web Services handling billions of transactions a day and scaled engineering from zero to eighty, growing new businesses past a billion dollars.

Previously

AWS · Automation Anywhere · Netscape · PayPal

Tom Mech, Founding COO of HowDo

Tom Mech

Founding COO

Spent 25 years leading enterprise transformations, and helped build Sagence, a data consultancy acquired by PwC. MBA from Kellogg.

Previously

Diamond Consulting · PwC · Sagence · United