The Startup Playbook: Secrets of the Fastest-growing Startups From Their Founding Entrepreneurs
About This Book:
According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone—each one of them hoping to strike gold. The Startup Playbook will help them succeed. Going insider to insider with unprecedented access, New York Times bestselling author and Clickable CEO, David Kidder, shares the hard-hitting experiences of some of the world’s most influential entrepreneurs and CEOs, revealing their most closely held advice. Face-to-face interviews with 40 founders give readers key insights into what it took to build PayPal, LinkedIn, AOL, TED, Flickr, and many others into household names. Special sections include topics ranging from how to select the right idea to pursue to finding funding and overcoming inevitable obstacles. In an economy demanding change, The Startup Playbook is the go-to for entrepreneurs big and small.
About the Author:
David S. Kidder is an entrepreneur with a wide range of marketing and technology expertise focused on social, mobile, and search advertising and product development. Most recently, David served as the co-founder and CEO of Clickable, an online advertising software as a service (acquired by Syncapse). Prior to Clickable, Kidder co-founded SmartRay Network, a mobile advertising pioneer (acquired by LifeMinders), and Net-X, a web-authoring platform (acquired by Target Vision). Kidder is a graduate of the Rochester Institute of Technology, and received ID Magazines International Design Award and Ernst and Youngs Entrepreneur of the Year Award in 2008. David is also an angel investor through his fund Alt Option Return with investments including: Art.sy, TapAd, MileWise, PayOff, HowAboutWe, BoostCTR, Clothia, DailyFeats, Content.ly, Spontaneous.ly, Lenndo, and Founders Fund III. He is a founding member of the The Acumen Fund One Percent Fund, and serves on the National Board of the Smithsonian. He also is the creator and two-time New York Times bestselling co-author of the book series, The Intellectual Devotional, published by Rodale. He is currently authoring The Startup Playbook, published by Chronicle Books in 2012. He lives in Westchester County, New York, with his wife and three sons.
Information pulled from Amazon product page.