Accelerating Innovation

Leverage our combined 50+ years’ experience launching products for 100M+ daily users, transforming Fortune 500s, accelerating startups, and igniting innovation in elite government agencies.

Using AI and innovation best practices, we help you consistently grow revenue, decrease costs, mitigate risks, delight customers, and empower employees.

We look forward to innovating with you.

— West Stringfellow, Founder and CEO
— Lil Abelha, Design Co-Founder

We turn innovative ideas into
game changing realities.

Set yourself and your company on a path to global leadership by leveraging HowDo’s experience driving innovation and transformation at Fortune 500s and startups.

Executives

HowDo helps you evolve and transform your team and technology.

  • Work backwards from your customer, using data to assess opportunities for AI
  • Train your team for a new way of working together and with AI
  • Develop your team’s abilities to attract and retain top AI talent
  • Automate your operations and improve your products and technology
  • Launch new AI solutions and revitalize existing solutions with AI

Founders

HowDo helps you accelerate growth and find product/market fit.

  • Accelerate revenue growth with AI-driven strategies from industry leaders
  • Cut costs by implementing smart AI solutions across your operations
  • Upskill your team and attract top AI talent using our targeted resources
  • Outpace competitors with exclusive Fortune 500 AI implementation insights
  • Transform products and services through proven AI innovation methods

Team Leaders

HowDo helps your teams communicate, collaborate, and learn.

  • Enhance team collaboration with proven techniques and smart tools
  • Improve communication through data-driven insights and effective strategies
  • Build trust and accountability using transparent goal-setting frameworks
  • Boost productivity by blending innovative tech with time-tested workflows
  • Develop versatile skills through comprehensive business and tech training

Event Managers

HowDo helps you create exciting and engaging moments for your audience.

  • Captivate audiences with interactive presentations that spark action
  • Enlighten your audience with Fortune 500 innovation insights
  • Deliver actionable guidance for your audience’s business growth
  • Energize your event with ideas that generate buzz and social sharing

Accelerate Innovation with HowDo

We are here to help you innovate.

West Stringfellow

West Stringfellow is Founder and CEO of HowDo.

West has 25+ years experience as an innovation leader. He led zero-to-one innovation and transformation initiatives at Target, Amazon, Visa, and PayPal. He specializes in developing cutting-edge technologies that serve hundreds of millions of customers daily.

As an entrepreneur, West founded a successful AI company that Target acquired. He also envisioned, built, and led a Techstars startup accelerator, shepherding dozens of startups from zero to one.

As an innovation leader, West uses customer obsession and data-led decision making to help teams improve business fundamentals through new product development, product revitalization, and emerging technologies.

West’s insights on innovation have been featured in top publications like Fast Company, Wired, Fortune, and The Wall Street Journal. He is the inventor of 5 patented technologies.

Lilian Abelha

Lil Abelha is Design Co-Founder of HowDo.

Lil is a design leader with a passion for building large scale products and services. She has spent more than two decades working with offerings that make a difference in people’s lives.

Lil has built and led multidisciplinary teams and shipping cloud enterprise software solutions across Analytics, EdTech, FinTech, and OSS at Microsoft, SAP, SalesForce, F5, Expedia Group, and many others.

As a design leader, Lil guide teams through human-centered design processes to uncover meaningful opportunities and design thinking to draw out insights that help shape and evolve products we work on.

Free, world-class education
that fuels business innovation

HowDo offers free, open-source resources to empower aspiring business leaders and entrepreneurs.

Our world-class Business Evolution masterclasses and practical playbooks provide the tools and knowledge needed to drive innovation and growth.